FranConnect Franchise Library 2020

Research, Guidebooks and other Best Practices for Franchisors.

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White Paper

Budgeting can be a difficult part of the franchise process, especially if you aren't set up to track those budgets properly. Since franchisors normally have their own budget templates, we assume that a spreadsheet...

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2020
Oct 29, 2020
White Paper

Welcome to the era of the “Virtual Discovery Day”. By now, most are aware that technology is available to help make up for not being able to meet in-person. But it’s not easy to create the same level of engagement...

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White Papers
2020
Sep 3, 2020
White Paper

FranConnect's Franchise Sales Index Report is the most complete and authoritative source of insight into the current state of Franchise sales. Now in its fifth year, the data reveals critical insights relevant for...

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Reports
2020
Sep 1, 2020
White Paper

Tom Wood, CEO of Floor Coverings International, wanted to boost sales performance by improving lead follow-up and engagement. To do this, he set a target of 100% immediate real time follow-up on new franchise sales...

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Customer HighlightBest Practices
2020
Aug 31, 2020
White Paper

It’s important to keep franchise candidates engaged throughout the entire sales process, from the moment they discover your brand all the way through commitment. To fully engage with candidates every step of the way,...

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Worksheets
2020
Aug 30, 2020
E-Book

A buyer persona is a representation of your ideal customer based on research and data from your existing customers. Creating robust, detailed buyer personas is a key component of any franchise marketing and sales...

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Worksheets
2020
Aug 28, 2020