July 10th, 2023

How to Revolutionise Your Franchise Training: Best Practices and Strategies

Recorded Webinar

July 10th, 2023 true false

Keith Gerson hosted an expert panel consisting of Adam Bennett, National Operations & Training Manager at Zambrero, Paul Sharpe, General Manager at World Manager (a division of FranConnect), and James Hinks, Product Manager at World Manager (a division of FranConnect). This invaluable session examines best practices in franchise training, where viewers heard about the risks, challenges, and benefits of using a Learning Management System (LMS) in franchise training.

This session delivered viewers expert advice on training ranging from: 

  • How an LMS can help ensure consistency of product for all outlets and compliance.
  • How to use training to convey the culture of your brand. 
  • Is “gamification” in training a necessity, or is it a fad?
  • The pros and cons of offering in-person or virtual live instructor-led training vs. using an LMS?
  • How to measure ROI when using an LMS. 
  • Which reporting capabilities are most important when measuring training effectiveness?

About the Speakers

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Keith Gerson, CFE, President of Franchise Ops, FranConnect

Keith Gerson brings 40+ years of executive level expertise as a passionate and driven Franchisor and Franchisee with a proven track-record in building rapid-growth, and highly profitable franchise organizations. Over the last eight years, Keith has served as President and Chief Customer Advocate for FranConnect. Recognized in franchising circles for his extensive leadership experience, and ability to drive execution, Keith is a highly-rated keynote speaker and has created several leading franchise systems from conception through launch and sustained growth.

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Paul Sharpe, General Manager, World Manager (a division of FranConnect)

Paul Sharpe is a creative business and sales leader with demonstrated capability in transforming and building high-performing teams within the B2B Information Technology Services sector.  He has held senior leadership roles at Nexon, IBM, Samsung, and NTT Ltd, with extensive experience leading sales, product, and marketing teams.  As the General Manager of Australia/New Zealand (ANZ), Paul is responsible for all go-to-market activities for FranConnect in ANZ, including strategy, sales, customer success and the continued growth of all FranConnect product lines in ANZ. 

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James Hinks, Product Manager, World Manager (a division of FranConnect)

James Hinks has over 10 years of product experience extending across HR, Operations, Communications, and LMS across a wide range of industries. James has been with World Manager, a Division of FranConnect, since 2016. He started as an Application Support Specialist and over the last 7 years has been in multiple global roles managing support and product delivery to customers in over 60 countries. 

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Adam Bennet, National Operations & Training Manager, Zambrero

With over a decade of experience in operations and training within the retail and QSR space. In this time i have gained a deep understanding of the intricacies involved in leading teams and optimizing operational efficiency. My true passion lies in empowering individuals through effective leadership and comprehensive training programs while nurturing talent and fostering continues to inspire and motivate others to reach their full potential.