February 16th, 2022

Recorded Webinar: Tech Tips to Boost Franchise Development in 2022

Recorded Webinar

February 16th, 2022, 12:00 PM Eastern false false

Many leading franchisors are realizing just how much sales technology has evolved and how it provides a wealth of options to help them realize their best results yet. To find out what technology tools are being deployed by some of the most successful franchisors in the business, we reached out to highly successful franchisors to learn first-hand what ‘tools of the trade” they are using in 2022 to achieve monumental success. Join us on February 16th, at 12:00 PM EST as our expert panelists share how they optimized performance and overcame their most pervasive sales challenges.


Keith Gerson-1
Keith Gerson, CFE, President of Franchise Operations, FranConnect

Keith Gerson brings 40+ years of executive level expertise as a passionate and driven Franchisor and Franchisee with a proven track-record in building rapid-growth, and highly profitable franchise organizations. Over the last eight years, Keith has served as President and Chief Customer Advocate for FranConnect where he has been able to work closely with many Executive Boards and Leadership Teams that are part of FranConnect’s portfolio of 800+ brands and 148,00 locations. His focus is on helping franchisors to get to their desired future state in sales, operations, communications, and engagement. Recognized in franchising circles for his extensive leadership experience, and ability to drive execution, Keith is a highly-rated keynote speaker and has had the rare opportunity to have created several leading franchise systems from their very conception through launch and sustained growth taking these systems from micro-emerging status to that of successful enterprise level brands.

Jean Schneider Headshot-1
Jean Schneider, Director of Franchise Development, The Human Bean

Jean joined The Human Bean in 2019 and helps lead all franchise development, new technology initiatives, online ordering and ecommerce efforts. Jean grew up in Austria and has worked in Asia, Europe, and the US with organizations across a wide range of industries, from technology and finance to sports and government. As a financial and operational consultant for various major corporations such as VISA, Adidas, and T-mobile, Jean has led teams analyzing and acquiring businesses, launching new services and products, and organizing international sports events.

Tim Courtney
Tim Courtney, CFE, Vice President of Franchise Development, PuroClean

Tim Courtney has served as the Vice President of Franchise Development at PuroClean since 2017. He is responsible for the domestic and international growth of the PuroClean system. His role includes use of single-unit and master franchise agreements; as well as area development and area representative agreements to achieve results. As the head of the sales team, Tim creates lead generation opportunities; approves territories, and assists in closing sales and successfully transitioning franchisees to the operations support teams. His role has had a critical impact to the overall company revenue and profitability. His specialties include: Franchise Sales, Marketing, Development, Service, Technology, Learning and Development, and Communications.

Scott Thompson
Scott Thompson, CFE, Chief Development Officer for BigBlue Swim School, Heyday Skincare & Operating Partner for L-5 Capital Partners

Scott Thompson CFE, MBA, Managing Director and Chief Development Officer for Level 5 Acceleration Services is a seasoned franchise executive with over 20+ years of franchising experience. He started his career as a multi-unit franchisee, master franchisee, franchisor executive, and now sits on the private equity side of the business.  He specializes in building emerging brands and driving enterprise value for our investors. He has had multiple successful exits with brands he has helped grow.  He lives in Roswell, GA with his beautiful Wife Elana and his Son Miles.  He loves working out at Orange Theory and Coaching his son’s baseball team.  He did his Undergrad studies at Bridgewater State University in Boston, MA in 2001 and will be finishing his MBA in March 2022  at The University of Georgia’s Terry School Business.  Go Dawgs!