Recorded Webinar

Artificial Intelligence, The New Must-Have in Franchise Development

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Expert franchise executives from InXpress and Best Life Brands who share case-studies on how they are using Artificial Intelligence (AI) technology to solve long-standing issues in lead conversion from within the funnel and to reduce the number of appointment no shows.
They are joined by Tom Ngo, CEO of who explains how the technology is revolutionizing sales effectiveness in a way that is dramatically improving closing rates.
Moderated by Keith Gerson of FranConnect, this webinar provides real-world insight about the practical use of AI in franchise development. Viewers will learn how AI automation can dramatically improve your average response time, significantly increase your booked first appointments, follow-up to ensure the appointment is kept, and free your sales team from chasing leads to selling. All of this is achieved while saving your business time, money and reducing lost opportunities.

This webinar shows how you can achieve your best year of franchise sales yet.

About the Presenters

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Christina Chambers

Executive Vice President, Franchise Development, InXpress Americas

Christina Chambers began her career in franchising 20 years ago as an intern at a QSR franchise and caught the franchising “bug”. She is currently the EVP of Franchise Development at InXpress, a B2B global shipping and logistics franchise spanning 14 countries. For more than 15 years as a franchise development leader, Christina drove record-setting growth at multiple food and service franchises and gained recognition in 2017 with the IFA FranTech Award in Franchise Development Innovation. Christina holds the Certified Franchise Executive (CFE) designation and a B.B.A. from Emory University’s Goizueta Business School.

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Terry McGee

Vice President of Franchise Development, Best Life Brands LLC

Terry McGee is a 22-year veteran of the franchise industry, with his entire career in the service end of the industry.  He started as a Field Representative, and quickly moved into Franchise Development.  Terry has led record growth with several brands ranging from sign & graphics, to home improvement, to children’s education.  In his most current role, Terry is the Vice President of Franchise Development for Best Life Brands in the senior sector of franchising.  He led the FranDev teams for ComForCare, CarePatrol, and Blue Moon Estates Sales to a record-breaking year in 2020.


Keith Gerson

President of Franchise Operations, FranConnect

Keith has over 45 years of executive level expertise creating and building leading franchise systems. A highly respected thought leader, Keith works closely with many of FranConnect’s Customers’ Executive Teams. His books, webinars and keynote addresses have created a large following. His latest book, The Franchise Book of Mentors, was released in September 2019.

Tom Ngo

Tom Ngo

Founder and CEO,

Tom Ngo is Founder & CEO of Previously he served as Chief Product Officer at Idealab, as Vice President at Disney Research, and in executive positions at multiple startups. In prior technical work, he co-invented an efficient delivery mechanism for broadband media, ground-breaking techniques for synthetic computer animation and a physically compact device for implementing the famous cocktail-party effect.

Tom holds a Ph.D. in Computational Biophysics from Harvard University and a bachelor’s degree in Physics from Cambridge University, where he graduated with first-class honors and received the first Sir Neville Mott prize for the best undergraduate thesis in theoretical physics.