Aug 31, 2020

    Customer Highlight


Floor Coverings International Improves Lead Generation and Deal Closure Rates with FranConnect

Floor Coverings International uses FranConnect and integration to enable real-time follow-up and engagement of B2B leads.

Access this Success Story

Fill out the form below to download the success story now.

FCI Case Study header
White Paper By partnering with FranConnect, K9 Resorts improved lead tracking and boosted engagement between corporate and unit owners.

Tom Wood, CEO of Floor Coverings International, wanted to boost sales performance by improving lead follow-up and engagement. To do this, he set a target of 100% immediate real time follow-up on new franchise sales prospects. 

In this case study, you'll learn how Floor Coverings International used FranConnect and to achieve:

  • >40% improvement in lead closure rate,
  • 100% increase in monthly leads,
  • and more.

About Floor Coverings International

Floor Coverings International

First Coverings International is North America’s leading in-home design floor coverings brand. Floor Coverings International is a FirstService Brands company. FirstService generates more than US$1.1 billion in annual revenues and has more than 15,000 employees across North America. With significant insider ownership and an experienced management team, FirstService has a long-term track record of creating value and superior returns for shareholders. The Subordinate Voting Shares of FirstService trade on the NASDAQ and the Toronto Stock Exchange under the symbol “FSV”.

Related Franchise


Download this ebook to learn how to build a successful local marketing plan for your franchisees.



A Guide to Elevating Franchisee Success

Having a well-defined local marketing strategy can...

Aug 14, 2019

Improve Your Franchisee’s Local Marketing Strategy

Download this ebook to learn how to build a....