Franchise Business Consultants (FBCs) have the hardest job in franchising: they need to align the goals and motivations of their employer (the franchisor) with those they are coaching (the franchisee). One of the situations where this becomes tricky is when the franchisee has become complacent and is not growing. This Franchising World June 2022 article, written by our VP of Strategy, Jason Kealey, covers a few techniques to implement to help motivate these franchisees.
FranConnect is the leading franchise management software provider. For 20 years, the FranConnect platform has served as the sales, operations, and marketing backbone for approximately 900 brands worldwide. Nine of the Franchise Times Top 10 Fastest-Growing franchise businesses rely on FranConnect to drive growth, improve profitability, and streamline operational performance. FranConnect customers span all sizes, growth phases, and industries and they grow 44% faster on average than the broader franchising market. Backed by private-equity investor Serent Capital, FranConnect is headquartered in Herndon, Virginia, with global operations in India and Canada. For more information on FranConnect, visit www.franconnect.com.